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SEA Marketing Manager – Alternative Search in Compado

Salary Range: From 1,000 US$ - 3,000 US$ per month

Job Published on: April 29th, 2021
Job closing date: June 30th, 2021

Available to applicants based in: Anywhere

Important skills: SEA Marketing, Bing Ads, Microsoft Ads, Alternative Search Marketing

Years of Experience: 1+

Role & Responsibilities

  • Discover, extend and grow our current Alternative Search channels (Bing, Yandex, Seznam), eventually entering into unchartered territories (Yahoo Japan, Baidu)
  • Develop robust and future-proof infrastructure for Alternative Search channels that’s heavy on automation
  • Own your Marketing Campaigns – carry full responsibility for the creation, analysis and management of high-spending SEA campaigns and accounts across markets, languages and verticals
  • Be accountable for the growth and performance of SEA accounts answering directly to our Head of Search. Track, monitor, and optimize performance with Key Performance Indicators in mind
  • Create campaigns from scratch
  • Assist our Head of Search in creating the infrastructure necessary to go from hundreds to several hundred to thousands of SEA accounts
  • You know how to make a point discussing with our Head of Search, our CMO or our Chief Executive Officers
  • Be co-responsible (together with our Head of Search) for Compado’s SEA acquisition strategy. Develop and implement own paid search strategies to drive user acquisition, conversions and overall efficiency
  • Help to put structures and processes in place – and own them – to go from entrepreneurial to institutionalized
  • When necessary, train and mentor junior SEA staff to get up to speed
  • Monitor campaign performance and optimize for maximum profitability while reaching ambitious Objectives and Key Results
  • Oversee own projects – from the very beginning on your own authority and on your own budget!
  • Collaborate with the Product & Content Team for Quality Score Optimization


  • A track record that demonstrates your ability to create and maintain profitable campaigns
  • Experience in Bing/Microsoft Ads (mandatory)
  • Experience in one or several of the following Alternative Search channels is a big plus: Yandex, Seznam, Baidu, Yahoo Japan
  • You are able to manage multiple accounts (50+), targeting various GEOs
  • Comfortable with high ad spends, 6-digits-or-higher preferred
  • An academic marketing/business degree or similar is a plus, but optional
  • At least 2 years of experience in managing ROI-based SEA campaigns or a highly convincing track record
  • You like to work at a fast pace and in a dynamic environment

Benefits and Perks

Why Compado?

  • Contribute to one of Berlin’s most exciting growth stories
  • High learning curve in a well-funded performance environment
  • Product with nearly-unlimited potential for growth
  • Lead a “work from everywhere” lifestyle, with an optional office in the heart of Berlin
  • Unusually high SEA spends in 45+ countries. If you work with us, you’ll see the Champions League
  • SEA means SEA. We try to free up our SEA Managers so they can concentrate their efforts on marketing. Tracking, Product and Intelligence are handled by interfaces
  • High focus on automatization, collaborating with Tech. Our motto: Automatisation does not stop at Bidding Strategies!

Interested? Apply now!

You have until June 30th, 2021 to apply!

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